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On Gold Standard Whey Protein Review

Supplement Superstore Reviews: Optimum Nutrition Gold Standard Whey

In the Supplement Superstore Reviews blog series, we provide honest reviews of popular products from various Canadian supplement brands to help you feel more confident in your decision to switch up your staples and try new products.

Some of the currently trending supplements fly on and off of people’s radars. For example, we recently reviewed Smart Sweets Sweet Fish, and while they’re a quality product that some argue deserves the hype, they are what we would call a trendy product.

Other products, like whey protein powers, are staples that will consistently be the most popular products. So often, the first supplement people add to their daily routine is a protein powder. That being said, we’re going to talk about one of the tried-and-true best protein powders on the market—Optimum Nutrition Gold Standard Whey. 

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Optimum Nutrition Gold Standard Whey Review

Optimum Nutrition Serious Mass

Optimum Nutrition Gold Standard Whey is likely one of the most well-known protein powders. Even if you’re unfamiliar with the brand Optimum Nutrition, this product is widely available and even recommended by doctors and fitness professionals alike. So, when you see the black tub with the thick red band, you’re sure to think, “oh, yeah, I’ve seen that protein powder!”

Sometimes when things reach this level of popularity, you can wonder if it’s hype or if it’s truly a good product? So, let’s break down Optimum Nutrition Gold Standard Whey.

Taste of Gold Standard Whey

The first thing to note is that Optimum Nutrition Gold Standard Whey has tons of flavours from which to choose. Flavours include your traditional picks like chocolate and vanilla and some less traditional ones like strawberry banana and rocky road.

We’d love to say that we’ve tried each and every flavour, but that wouldn’t be true. Trust us, it’s a goal, but there are a lot of flavours. So, we can only speak to the more traditional flavours that we’ve tried.

Optimum Nutrition Gold Standard Whey Protein

Optimum Nutrition Gold Standard Whey has a great, smooth flavour and lacks one of the most common complaints about protein powders—it doesn’t have an aftertaste. Despite containing some artificial flavours, it doesn’t have the fake, overly sweet taste that some protein powders have. 

Gold Standard Whey Texture

It’s no secret that whey protein powders have the edge as far as texture and mixability, and Optimum Nutrition Gold Standard Whey is no exception. The formula mixes quickly, easily, and completely in milk or water with just a shaker bottle.

With water, you will experience a thinner shake consistency, while with milk, it will have a creamier consistency that takes slightly longer to drink down. Both are excellent, but Optimum Nutrition Gold Standard Whey tastes less like a protein shake and more like a sweet treat when mixed with milk.


Typically, with protein powders, taste comes second to ingredients. It certainly depends on your goals, but many people will sacrifice the flavour of their protein shake for excellent nutrition. With that said, we feel it’s important to consider the nutritional breakdown when reviewing a protein powder.

Optimum Nutrition Gold Standard Whey contains:

  • 120 calories
  • 1.5 grams of fat
  • 3 grams of carbohydrates
  • 1 gram of sugar, 0 grams of added sugar
  • 24 grams of protein
Optimum Nutrition Amino Energy

The nutrition is pretty much what you’d expect from a simple whey protein, and the protein content is on the higher end, which is great. As far as ingredients, Optimum Nutrition Gold Standard Whey has a pretty simple list, including (for the double rich chocolate flavour):

  • a protein blend including whey protein isolate, whey protein concentrate, and whey peptides
  • cocoa
  • lecithin
  • natural and artificial flavouring
  • acesulfame potassium
  • lactase

Again, this is a relatively short list, and each ingredient serves a purpose. We could certainly do without artificial flavourings, but sometimes great taste is worth it. 

Do Our Customers Agree with Us about Optimum Nutrition Gold Standard Whey?

Absolutely. Our customers adore Optimum Nutrition Gold Standard Whey. People rave about the taste first and foremost, but they also mention the dependability, quality, price, and texture, among other things. 

Who is Optimum Nutrition?

Optimum Nutrition was founded by brothers Mike and Tony Costello in the mid-80s when bodybuilding was gaining mainstream attention. For thirty-plus years, Optimum Nutrition has grown, hit a peak, and maintained the quality and consistency which has allowed them to take a comfortable seat at the top.

We often say that whey protein is the king of protein supplements. To add, Optimum Nutrition is the king of supplement brands. Optimum Nutrition Gold Standard Whey truly is the gold standard when it comes to protein supplements.

Optimum Nutrition Creatine Powder

We love the company’s no-frills approach to sports nutrition. In a world where terms like “freak” and “mutant” are thrown around, and chemicals galore are tolerated, it’s a refreshing change to reach for Optimum Nutrition’s products and know that you’re just getting exactly what you want—quality sports nutrition without anything extra or scary.

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Other Optimum Nutrition Products to Discover

Again, we appreciate Optimum Nutrition’s no-frills approach and recommend their products to people who are looking for basic supplemental nutrition they can trust. Below are some of our other favourite (and best-selling) products by Optimum Nutrition:

Serious Mass – Optimum Nutrition’s mass gainer for those looking for a quality meal replacement or trying to bulk and gain tons of muscle. One serving (two scoops) contains 1250 calories, 4.5 grams of fat, 4 grams of fibre, 20 grams of sugar (9 grams added), 50 grams of protein, 3 grams of creatine, and more.

Essential Amino Energy – the same no-frills approach to essential amino acids. This product delivers 5 grams of fourteen vegan amino acids and 160 mg of caffeine for clean feeling energy with muscle growth and recovery support.

Micronized Creatine – our favourite creatine product to recommend. Optimum Nutrition’s Micronized Creatine is 5 grams per serving of creatine monohydrate, the most well-researched form of creatine. It is micronized for good mixability and absorption.

Optimum Nutrition Gold Standard 100% Casein

Gold Standard Casein Protein – Micellar casein is a great protein supplement compliment to whey protein. It’s great for overnight nutrition, or a meal replacement, as the molecules are more slowly digested over time. Like Optimum Nutrition Gold Standard Whey, Optimum Nutrition’s Gold Standard Casein Protein is the true gold standard of casein. It has the same great taste and texture and contains 120 calories, .5 grams of fat, 4 grams of carbohydrates, 1 gram of fibre, 1 gram of sugar (0 added), and 24 grams of protein per serving.

At Supplement Superstore, we love Optimum Nutrition Gold Standard Whey and all their other products. They’re a great starter company for those who are new to the world of sports supplements and those who are tired of all the extra stuff in other brands and ready to get back to the basics.

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